Facebook has never been more addictive.

In 2013, it was 63% of Facebook users who checked in daily. In 2014, that number shot up to 70%. If you check Facebook day after day, you join over 864 million others with the same compulsive routine.

For many of us, Facebook is a kind of addiction, a default habit that is now rewiring our brains.

Ofir Turel, a psychologist at Cal State Fullerton, has the research to prove it. To make his point, he says Facebook addicts driving a car are more likely to respond faster to a push notification alert on their phone than to street signs. “That’s the power of Facebook,” he said.

Turel co-authored a study showing Facebook addiction engages the same impulsive regions of (more)

Categories: Articole de interes general